Mini MBA - Business Management Certificate

Scheduled Sessions

Course overview

• The 'mini MBA' program provides the tools, techniques and indicators for managers to recognise, anticipate and manage the factors that influence business outcomes. In a fraction of the time required for a full-length MBA, this acclaimed course provides participants with a dynamic learning experience focusing on the major business disciplines. The program is unique in the way that it teaches marketing, finance and management, not as individual subjects, but as coherent disciplines that must work together for maximum business effectiveness.

  To review the Bussiness Management Certificate brochure, please click here

  To see the 2010 scheduled dates, please click here

Key benefits

• Gain MBA skills in a fraction of the time.
• Cover the key areas of contemporary business management theory in a time effective format.
• Understand how the interaction between marketing, finance and organisational context drive business performance.
• Network with business people and professionals from a range of industries.
• Opportunity to progress to an MBA with Southern Cross University.

Who Should attend

• Senior managers.
• Managers of small businesses.
• Professionals wishing to extend their qualifications to MBA level.
• Experienced technical specialists.

Qualification Pathway

Learning outcomes

• Understand and apply cutting edge management theory and practice.
• Demonstrate sound decision making processes.
• Design plans and strategy in response to external and internal factors.
• Apply effective controlling and reporting systems and procedures.
• Use marketing techniques for competitive advantage.
• Implement financial techniques to optimise returns and risk.

Course content

• Marketing and competitive strategy.
• Using Generic Strategies.
• Market segmentation.
• Managing the marketing mix.
• Establishing a sustainable competitive advantage.
• Applying the marketing process.
• Understanding the interaction of external and internal environments.
• Managing the environment.
• Management and finance.
• Understanding and analysis of financial statements.
• Cost behaviour and budgeting.
• Pricing practice and strategy.
• Working capital and cash flow management.
• Investment analysis.
• Management and organisation development.
• Techniques and systems of management.
• Strategy and planning.
• Management and efficient implementation.
• Organisational structures and their functional components.
• Integration and management of components.
• Organisations and objectives.
• Process of management by means of objectives.
• Leadership and motivation.
• Organisation balance and development model.

Assessment details

• The course concludes with a 3-hour open book examination.
• The Business Management Certificate has an articulation pathway into the MBA program at Southern Cross University where two units of advanced standing may be granted to applicants achieving a score of 75% or higher in the examination.

Australian Qualifications Framework level

• Not applicable.

Prices